Keep up with the latest news and updates
July 30, 2024
Google Partners, Uncategorized
In a surprising turn of events, Anthony Chavez, VP of Privacy Sandbox at Google, announced on 22 July 2024 that the company has paused its plans to phase out third-party cookies in its Chrome browser, a move that appears to signal a potential abandonment of this initiative, at least for now. This significant policy shift
April 20, 2024
Google Partners
As a Google Ads agency, we explore how generative AI can transform your ad campaigns by providing bespoke, captivating visual content that not only engages but also converts. Introduction In today’s digital landscape, where competition for consumer attention is fierce, the quality and relevance of your advertising visuals can make or break your campaign. As
February 12, 2024
Uncategorized
Editor’s Note (July 2024): Since the publication of this article, Google has reversed its decision to phase out third-party cookies in Chrome. This means third-party cookies will continue to be used until further notice, with new privacy controls allowing users to manage their preferences. For more details on this development and its implications, please refer
January 17, 2024
Uncategorized
In this blog post, we’ll explore how aligning your Google Ads with an e-commerce holiday calendar can be a game-changer for your marketing campaigns. From strategising for peak shopping days like Black Friday to leveraging lesser-known holidays that resonate with your audience, we will guide you through the process of turning these golden opportunities into tangible growth for your business.
March 8, 2020
Google Partners
Google Partners is a way for advertising agencies and third parties to manage Google Ads on behalf of other brands and businesses. The Google partners new program which will come into effect in Summer 2020, means that agencies have to hit specific optimisation scores in client accounts and are reached by implementing Google recommendations (such
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