June 16, 2025

0

Uncategorized

How AI is Revolutionising Google Ads: Efficiency, Precision, and Growth for Marketers

Discover how AI is transforming Google Ads with advanced targeting, automated bidding, personalized creative, predictive analytics, and more—giving marketers the precision and efficiency needed to succeed in 2025.

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July 30, 2024

1

Google Partners, Uncategorized

Major Google News: Third-Party Cookie Phaseout “Abandoned”

In a surprising turn of events, Anthony Chavez, VP of Privacy Sandbox at Google, announced on 22 July 2024 that the company has paused its plans to phase out third-party cookies in its Chrome browser, a move that appears to signal a potential abandonment of this initiative, at least for now. This significant policy shift

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April 20, 2024

0

Google Partners

Enhance Your Google Ads with Generative AI for Superior Visual Storytelling

As a Google Ads agency, we explore how generative AI can transform your ad campaigns by providing bespoke, captivating visual content that not only engages but also converts. Introduction In today’s digital landscape, where competition for consumer attention is fierce, the quality and relevance of your advertising visuals can make or break your campaign. As

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February 12, 2024

1

Uncategorized

Conversion Tracking Crisis: Consent Mode V2 & Phasing-Out of Third-Party Cookies

Editor’s Note (July 2024): Since the publication of this article, Google has reversed its decision to phase out third-party cookies in Chrome. This means third-party cookies will continue to be used until further notice, with new privacy controls allowing users to manage their preferences. For more details on this development and its implications, please refer

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January 17, 2024

0

Uncategorized

E-Commerce Holiday Sales Calendar: Master Your Marketing Campaigns with Strategic Google Ads

In this blog post, we’ll explore how aligning your Google Ads with an e-commerce holiday calendar can be a game-changer for your marketing campaigns. From strategising for peak shopping days like Black Friday to leveraging lesser-known holidays that resonate with your audience, we will guide you through the process of turning these golden opportunities into tangible growth for your business.

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