Real Results for Real Businesses

A luxury e-commerce brand needed to scale Google Shopping campaigns during peak season without eroding already-tight margins on premium products.

We restructured Shopping campaigns with AI-assisted bidding, separated brand and non-brand traffic, and built a seasonal scaling strategy to control spend during high-demand periods.

• 5.8x ROAS across all campaigns
• 40% increase in revenue year on year
• 25% reduction in cost per acquisition

A custom manufacturing business was attracting individual buyers through Google Ads, but needed qualified leads from sports clubs and organisations who place bulk orders.

We built dedicated landing pages targeting club decision-makers, restructured campaigns around buyer intent keywords, and added lead qualification automation to filter out unsuitable enquiries.

• 3x increase in qualified leads
• 60% lower cost per lead
• Leads converting to orders within 2 weeks

A specialist pet products retailer was struggling to compete against Amazon and large national retailers on Google Shopping, with rising CPCs eating into profitability.

We optimised the product feed for relevance and quality score, implemented a long-tail keyword strategy to find less competitive search terms, and used AI-driven bid adjustments to prioritise high-margin products.

• 4.2x ROAS across paid campaigns
• 35% growth in combined organic and paid revenue
• Successfully expanded into international markets

A specialist furniture retailer had high average order values but low conversion rates. Customers were browsing but not buying, with long consideration cycles typical of premium purchases.

We built a full-funnel strategy with Display remarketing to stay visible during long buying cycles, optimised landing pages for trust and clarity, and implemented AI visibility improvements to capture more top-of-funnel traffic.

• 2x conversion rate improvement
• 30% increase in average order value
• 45% reduction in bounce rate